Benefits of inbound marketing that you need to know .. RIGHT NOW!

Not knowing the benefits and advantages of Inbound Marketing is one of the actions that have led many companies to continue falling into marketing practices that are completely obsolete today.

Inbound marketing has been proven to be a methodology that really works when it comes to making brands grow. But why does it do so? Today's consumers are self-taught and prefer to get informed so that they have the power to buy instead of being victims of a seller who only wants to fulfill his mission. In this sense, this branch of marketing comes as a solution to this situation.

What is inbound marketing?

We can say that Inbound Marketing is a kind of marketing adapted to the digital age. Generally, it is a methodology that combines non-intrusive marketing and advertising techniques but, unlike what we know, it begins by making your potential buyers find you on the Internet. After that, the goal is to convert them into clients and establish lasting relationships.

Inbound Marketing is based on the client, and part of the principle of not interrupting them. Contrary to this, it aims to provide the necessary information -as quality content- so that they make the purchase decision.

So, what are its benefits?

Here are some of the main benefits that you will get if you implement a correct inbound marketing strategy:

1.       Helps building a credible brand.

When you intend to purchase a product or service, one of the key factors that makes you choose the brand that offers it has to do with the confidence they transmit to you. And your potential clients experience this too.

In this regard, Inbound Marketing creates the trust and credibility that buyers seek. This happens for two reasons. The first one is that content marketing helps a company project itself as an expert in some area or sector. Besides, in the second instance, it improves web positioning.

2.       Breaks the barriers of space and time.

Thanks to Inbound Marketing, you can communicate everything you want without having to worry about where you are or when you do it.

This strategy allows you to establish your own and lasting communication channel for your brand. Thus, the public can find your information accessible and open 24 hours a day.

3.       Attracts quality leads.

Being focused on the client, Inbound Marketing defines its strategy according to the profile of your buyer persona. As a result, it attracts the right users.

In this way, people who reach your profile or website will have a greater chance of becoming loyal customers or making a purchase. Moreover, it helps you to know the level of interest of your leads.

But that's not all, Inbound Marketing also:

-          Facilitates the work of the sales team.

-          Generates a constant flow of potential clients.

-          Simplifies processes through marketing automation.

To conclude, Inbound Marketing is the new sales philosophy that many companies are adopting to transform their businesses and meet the demands of people. So, do not stay behind and start implementing it to optimize your brand!

Instagram's marketing strategies: proven tips for your brand's success.

Last year, Instagram managed to become the largest and most popular social network in the world. The number of users that use this platform is enormous, and many more join this group every day.

At some point, we all use Instagram to upload photos, watch videos, or interact with other people. However, its benefits go far beyond that. This social platform can be a great ally when it comes to promoting your brand, and here we tell you how to make the most of everything it has to offer. Pay attention to the following and discover the tips that will lead you to success!

1.       Optimize your profile.

Unlike other social networks, Instagram does not have a cover image, and its space for information or biography is quite small. Therefore, if you want to make your brand stand out from the rest, it is wise to choose a high-quality profile image.

You must consider that this platform shows the avatars in a circular way so the logo of your company must be in the middle of the image that you are going to use. The same goes for your biography. Write relevant information on it and lead people to know your business in a clear, direct, and precise way

2.       Open an Instagram account for business.

Although it may seem obvious, many people forget this detail. Instagram provides an opportunity to create corporate profiles. If you want your brand to grow, ideally, you should create a business account -or turn yours into one if you already have a strong fan base.

This will give you access to all the commercial functions, including the contact button (where you can include your telephone number or email) and the postal address section if you have a physical location.

3.       Choose the hashtags well.

One of the most common mistakes Instagram users make is to choose hashtags ramdonly. These tools should be employed according to your content and your niche, therefore, it is essential that you make a list of the most relevant ones and analyze the way in which they are used by other brands in the same sales sector.

Remember that frequent usage of hashtags increases the chance that your posts will appear in the search engine results of Instagram. You can't forget about them!

4.       Create valuable content.

Instagram is a visual platform and your content must adapt to it. In this sense, your publications should be attractive and generate emotions in those who see them. For this, you must know your audience and understand what type of information interests them.

Besides, bear in mind that you should not only optimize your written content but also the photographs, images, or videos that you use. Visual quality is a must if you intend to build a strong audience and attract more customers.

5.       Use Instagram Stories.

We have to be clear about something: Instagram did not add the stories feature for no reason, so you should use this tool to publish different content that helps you reach a wider audience.

While this is intimately tied to your target audience, it has been proven that more than half of users frequently view and use stories. So it never hurts to take your strategies to this Instagram’s section too.

Do you realize all the functionalities, advantages and tools that Instagram has for you? Do not hesitate and boost your brand as much as you can through this social network!

Twitter for businesses: Why is it ideal for you?

Twitter was established as one of the most popular social networks a few years ago and, although it has a lot of competition now, it still has a fairly broad and solid user community.

In this sense, it remains one of the most powerful platforms for social interaction nowadays. Many of us use it to read news, look for interesting information, or just to have fun. But do you think this is the only thing it has to offer us? The truth is that it is not.

Currently, there are many companies that have decided to take advantage of all the benefits that this social network can bring to the growth of their business by integrating them into their marketing strategy, and today we are going to analyze why. Do you want to know if Twitter is ideal for you and your brand? Read on to find out!

Interesting facts about Twitter.

Before answering your question, let's get to know some interesting facts about this platform that will help you understand why it is so efficient. Here are the most relevant ones:

-          Since 2014, Twitter has had 330 million monthly active users.

-          In the last quarter of 2019, 262 million of them were outside the United States.

-          Active monthly users post 500 million tweets every day, which translates to around 6,000 tweets every second.

Considering this data, there is no doubt that using Twitter and creating content within this platform is essential if your goal is to reach as many people as possible. As you can see, the statistics show that it is a social network that not only has a large number of users and a high level of activity, but that can also reach almost any corner of the planet.

So, why is Twitter essential for a business?

People who use Twitter want to discover new things, be they people to meet or interesting companies online. This fact makes it become a very good channel to connect with your audience and attract more potential customers. Besides, it helps increase awareness of your brand.

But that is not all. There are many other details that will show you why you should use Twitter for your business. Here are some:

-          Twitter offers free marketing: Is this even possible? Fortunately, yes! Your tweets are indexed by Google through their search engines, so you only need a good SEO strategy to position your Twitter account at the top of their results.

-          You can use this tool as a search engine: Twitter not only allows you to search for information but also offers the possibility of finding potential customers. You should invest a little time but, with a little research, you can find users interested in products or services similar to yours with just a few clicks.

-          Increase your brand recognition: Twitter is a platform that works in real time, thus, it allows you to have an open conversation with your audience and potential customers. This will help your initiatives reach many more people.

-          Optimize customer service: Twitter is a good platform for customer service, especially if you consider everything described in the previous points.

Optimized marketing, low-cost ads, an exceptional communication channel, and the possibility of connecting more deeply with your audience... Do you think there is even more? Well, there actually is. We invite you to try Twitter to find it out!

How to use Facebook to grow your business with these 5 Tactics

Although it may seem that the balance is tilting towards other social interaction platforms such as Instagram or TikTok, Facebook is still the most popular social network worldwide. It has more than 2 million users per month, including adults, youth, and children.

For that reason, if you want to make sure that your company's content reaches consumers, having a strong presence on Facebook is essential. To get the most out of your Facebook page and manage to attract/captivate visitors, we recommend optimizing your profile within this tool. Do you want to know how to do it? Pay attention to the following information!

1. Create a profile of your brand or company instead of a personal one.

Facebook's terms of use indicate something very specific: Personal profiles should not be used to represent something that is not a person. Therefore, if you choose to use your private account for commercial purposes, you will not only be damaging the image of your brand, but you will also be violating the regulations of the platform.

2. Request a custom URL for your page.

Once you create an account, Facebook assigns you a random number and URL that can look like facebook.com/pages/mybusiness/987654321. Do you think it is an interesting link to click on? We know you don't! But that is not a problem; you can request a personalized URL that will give much more character to your brand or business. Besides, it favors visibility and improves web positioning.

3. Optimize the information or About Us section

This little box is more valuable than you think since the information section of your Facebook page is the first thing visitors come into contact with. Write some details that help people get to know your brand or business better. Also, put yourself in the shoes of your audience and imagine what is the first thing they want to know about you. There you have the starting point to write the rest!

4. Work hard to get the "high message response level" badge.

We all like to receive attention quickly and effectively. That is why we recommend you work hard to obtain this qualification. If you respond quickly to the majority of users who send you messages, you can get the badge called "high level of response to messages" which turns out to be very attractive to all visitors.

5. Add your milestones.

Facebook pages for brands or businesses have a very useful feature: milestones. This section allows you to highlight some of the main achievements of your company, such as awards, product launches, important events, and other recognitions. In this way, your followers will be able to know everything you have reached!

Extra tips:

-        Add a recognizable profile picture and a striking cover image.

-        Place a call to action button.

-        Optimize your content.

-        Publish at the best time according to your audience.

-        Make sure your images are in the correct format.

-        Use the analytical data of Facebook in your favor.

Now that you have all the necessary tricks to boost your business through Facebook, what are you waiting for to optimize your profile? Don't wait any longer and go for all the benefits that this social network has for you!

What is TikTok and why is it useful for your Content Marketing

Have you heard about TikTok? This is an app for mobile devices that allows you to create and share short-duration videos -they could have a length between 15 and 60 seconds. It is so good! But isn't this something we've seen before? Yes, you can use other social networks to publish audiovisual content, but the main feature of TikTok is that it allows you to customize videos with different effects and animations. That's great, don't you think?

Now it has caught your attention, right? However, you still have a lot to discover about it. Could you imagine that TikTok would be useful to improve your content marketing strategies? No? Well, you will change your mind later. Continue reading!

Why is TikTok useful for your content marketing?

TikTok has 1.5 billion downloads on the App Store and on Google Play, hinting that its growth is imminent. Although most of its users are young, more and more people of all ages are becoming part of these numbers.

This application/social network promises to be a competition for social networks such as Instagram and Facebook, as it has managed to win the best positions of use and recommendation ranking in a very short time.

Besides, 90% of users of the app use it anytime, anywhere, whether at home, shopping malls, schools, or on the way to work. An example of the great reach of this social network is that many influential people are using it more frequently, and this fact has considerably increased their number of followers and visits.

What does this mean? Should I start creating content on TikTok? The answer is positive only if your target audience meets parameters such as: it is young or avant-garde (between 14 and 24 years old approximately), and also if your brand is located in niches related to lifestyles or music.

What does this mean? Should I start creating content on TikTok? The answer is positive only if your target audience meets parameters such as: it is young or avant-garde (between 14 and 24 years old approximately), and also if your brand is located in niches related to lifestyles or music.

How can I use TikTok to optimize my content marketing strategies?

First of all, we have that TikTok already offers the opportunity to advertise. For your company, this may be a good time to build a user base and enjoy organic advertising techniques to display your products or services. Also, you can do the following:

1. Make the most out of Hashtag Challenges

Challenges are a key part of the TikTok community and content. At any time, you can create a series of challenges that users can participate in. This will attract many TikTokers to your account!

2. Use native videos

You can also create native advertising within TikTok. Furthermore, you can measure the impact of your ads by clicks, CTR, total number of visits, average duration of reproduction, interaction, or impressions.

3. Take advantage of Brand takeover

You can also opt for brand takeover. This term refers to the full-screen ads that the application shows on the user's timeline before someone plays their video. These types of ads can be of different formats, like GIFs, images, or videos and you can link them to a landing page on your website or to a Hashtag Challenge within TikTok.

Can you see how easy and beneficial it is to use TikTok to create quality content and take your brand to the highest level? Don't miss the opportunity to do so and join this huge creative and innovative community!

Three Signs that tell you if you need to improve your digital marketing strategy.

Do you really know if all your social media work is paying off? Many people strive to develop a good image for their brand and invest a lot of money in advertising, but they usually forget that their presence in the digital community is also important.

Moreover, it may also happen that they are really interested in growing their business on platforms such as Instagram, Twitter, or Facebook, but the actions they are implementing do not lead them to obtain the number of clients they want. Do you know why this may be happening? There are signs that tell you when your company's digital marketing strategy is on the road to failure and, to help you out a bit, we have decided to explain each of them. Thus, you can quickly identify them and recover all the time you have invested in your precious project.

1.       Your results only show likes:

This is one of the most obvious signs that something is not going well with your digital marketing strategy. Likes can bring many benefits to a brand, but if your results only show good numbers in likes, then your brand or business is not achieving the objectives it should.

Your company's social network accounts can offer you much more than likes. From them, you can get sales, alliances, and much more. You must ensure that your current activity generates value for your target audience.

2.       Your audience is not to your brand or business.

How many people interact with you when you upload content to your social networks? How many of your customers buy your products or services because they trust your brand? Social networks are one of the main means by which the audience connects and communicates with your company or business.

If you have a lot of followers but you can't get them to buy what you offer or even interact with you through comments or other actions, and then your marketing strategy is pointing to the opposite extreme.

3.       You don't know what your main sources of traffic and sales are.

You have managed to maintain your sales numbers, and some new followers arrive from time to time, but do you really know where these people come from? A good marketing strategy allows you to know where the traffic of your social networks or web pages generates. This way, you will be able to identify which platforms you should invest in the most to achieve a greater conversion rate.

If you don't know where your visitors or followers are coming from, it is very likely that you are carrying a digital marketing plan aimlessly.

Some other signs you must pay attention to:

-          You do not know your target audience and their motivations.

-          You don't know what your competition and the brands you admire the most are doing.

-          You feel that your goals are impossible to reach.

Now, you know the signs that may be alerting you if you have an inadequate digital marketing strategy. Remember that this is not about being negative, but about anticipating any possibility and being ready to act correctly if our brand or business needs it!

9 Writing Tactics to Create Great Social Media Posts

Competition among content creators is intense. On Instagram alone, users share more than 100 million photos and videos per day.

Are you able to Beat Your Competitors and Stand Out on Social Media? Are your posts good enough to grab the audience’s attention?

If you want to boost your marketing efforts, you should improve the quality of your posts. And the very first step you should take is to learn the following nine writing tactics.

Keep it short and simple

People use social media for fun, and they do not really like to read long sophisticated posts. So if you want your audience to engage with your content, you should keep the caption short and sweet. It means you should express your ideas as clearly as possible, trying to avoid wordiness.

Do you wonder what the best length for a post is? According to statistics, the perfect length for a post varies from platform to platform:

●       Facebook – 40-80 characters

●       Instagram – under 125 characters

●       Twitter – 71-100 characters

●       LinkedIn around – 100 characters

Be specific

Every social media post should present one specific idea. So before you start writing a caption, ask yourself, “What specific message do I want to deliver?”

If you want to discuss multiple points, you should create a few separate posts. Why? It’s easier for people to consume small chunks of information rather than big ones.

Master the art of storytelling

Do you struggle to engage your social media followers? Write a story that will resonate with your target audience to get the desired result – to connect with the followers on a deeper emotional level.

What can be considered as a “story”? A childhood memory, dream, desire, or anything relatable to your target audience.

Who can be the main character of your story? You, your follower, your friend, or even a fictional character.

Use emojis wisely

Emojis enrich nonverbal communication a lot, so it’s a good idea to use them. If you want to increase the accuracy of your caption, add one or two relevant emojis to the text. It will help you to ensure that your message will not be misinterpreted.

There are three main rules of using emojis:

●       Don’t use emojis which have a double meaning (for instance, banana and eggplant)

●       Don’t use emojis, which are displayed differently on Apple and Android devices.

●       Don’t substitute words with emojis.

Master the art of storytelling

Add hashtags

Hashtags are another essential element of social media posts. By simply adding a few relevant hashtags to your caption, you will increase your post’s visibility and boost your marketing efforts.

There are a few types of hashtags you can use:

●       Your own branded hashtag

●       Product or service hashtags: #nikeshoes, #blackdress

●       Niche hashtags: #fashionblogger #fashionista

●       Location hashtags: #nyc, #oneworldtradecenter

●       Daily hashtags: #transformationtuuesday

●       Acronym hashtags: #tbt, #ootd

Here is the best number of hashtags for different social media platforms:

●       Facebook 1-2 hashtags

●       Twitter 1-2 hashtags

●       Instagram 4-9 hashtags

●       LinkedIn1-2 hashtags

Set the right tone of voice

Who are the people who follow you on social media? How old are they? What are their education and income level?

Answer these questions, and then it will be easier for you to decide what tone of voice to use: formal or informal, friendly or playful, etc. Besides, this information will help you to understand whether you can use slang and acronyms or not. If your target audience is teenagers – slang is encouraged, but if you target 40-year-old women – slang is inappropriate. 

Proofread twice

Once you have written a social media post, you need to proofread it. You should reread every sentence and every hashtag to spot grammar mistakes typos.

Do you find it challenging to catch your own mistakes? Use an online grammar checker or visit the best paper writing site to get professional assistance.

Personalize your message

Your followers want to feel valued and special. So why don’t you make them feel this way? Personalize your message using the words “you” and “yours” to make a follower believe that you have written this very post, especially for him.

Add a call to action

Every good social media post should end with a call to action. Depending on your marketing goals, you can ask your followers to complete one of the following actions:

●       “Tag a friend”

●       “Answer the question in the comments below”

●       “Caption this pic”

●       “Vote in the comments”

●       “Share this post with a friend”

The more people will interact with your post, the higher the results you get. Find the right words to create an irresistible call to action, and your social media campaign will be a success.

Wrapping up

Use these nine writing tactics, and you will create outstanding social media posts with ease. You will boost engagement and achieve the goals set. You can do it!

Four Tips to impact your followers: get leads through social media.

It is not enough to have a large number of followers on your social media accounts, your company should also strive to impact them and make users want to learn more about your brand. Social networks represent one of the best channels through which a business can attract leads, and here you will discover why. Pay attention!

1.      Define your Buyer Persona (ideal follower).

A Buyer Persona is the fictional representation of your ideal client. Its definition is based on the collection and analysis of certain demographic and behavioral data that will help you decipher the characteristics of a person who may really care about what you offer.

The importance of knowing your Buyer Persona is that it would become your ideal follower. Therefore, you should base your actions on everything that can help you attract this person, as this would be the user that has the highest probabilities to become your customer. You must give people exactly what they want!

2.      Find out which is the best social media platform for you.

You don't need to open an account for your brand on any existing social media platform. Many people do this believing that this will help their business gain more popularity, but the reality is far away from it. This can harm your business and cause it to lose credibility.

For that reason, we advise you to put all your efforts on those social networks that your ideal followers use the most, and to create strategies tailored to the needs of your clients on those platforms. One of the most effective ways to attract customers is to gain popularity where they spend most of their time!

3.      Optimize your content.

Once you have defined your ideal followers and social media platforms, you can proceed to create your content strategy. It is strictly necessary to take this step considering the previous two. Good content must be adapted to the social network you use and the audience you are targeting.

Instagram, for example, is a visual social network in which photos and images predominate, so you should avoid long texts. Facebook allows more text and is also an excellent option for posting videos. Moreover, you must bear in mind the characteristics of your audience; young people need dynamic content while adults are interested in other types of publications. You just have to know where you are and who you want to attract in order to create titanic content!

4.      Boost your relationships with other brands.

It is not enough just to create good content; your company must also be part of events related to your niche. Many users take advantage of the activities carried out by groups of brands to find an account of their interest.

In this sense, it is recommended to follow and interact with those profiles that may represent competition. This will increase your chances of appearing in the "explore" section of your ideal followers, thus making it easier to attract them. Yes, your competitors can help you boost your brand even without noticing it!

BONUS:

-        Take care of your design; a good-looking account attracts more traffic.

-        Optimize your bio to hook users who visit your profile.

-        Adapt to the rhythm of the digital age, and keep your profiles always updated.

-        Always analyze your results to know if the strategies are working properly.

-        Be creative with hashtags, they are a great ally to attract followers that can become potential customers.

Do you see how straightforward it is? Make the most out of these tips to gain followers to your social media profiles and convert your visitors into potential customers. Doing so is easier than you think and can take your brand to the highest level!

How To Write An Outstanding Bio For Your Instagram Profiles

One of the most striking aspects of any social media account is its bio. How many times have you visited a profile and decided to stay after reading their bio? There are many more than you think! A bio is the cover letter that a brand or business offers to its audience since it is the first information that users come into contact with. However, writing one can be a bit tricky, so we decided to explain what to do in order to create an outstanding Instagram bio that captures everyone's attention. You cannot miss those tips!

1. Name and user.

Although this does not belong to the bio, they have a close relationship. Your name and username must be consistent with your brand or business. Do not use pseudonyms or nicknames as users will seek to identify you by your business name. For that reason, we recommend that you do not use abbreviations, strange words, or funny phrases in either case. Contrary to this, make sure that your name represents your brand or company and does not cause confusion in those people who want to find you.

2. Description.

Once you define your name and username, it's time for the description. In this section, you will have a limited number of characters that you must use wisely to show who you are and what you do. Here, it is important to use direct language that makes the message clear. Also, it is recommended to adapt it to the type of client you are looking for and be as concise as possible to take advantage of that precious space.

If the bio is for a business, it is essential to put something related to the niche and the products or services it offers. If it is a personal or professional profile, you cannot forget your skills, training, or experience. Remember that you must put information that makes you stand out and generates interest in those who read it.

Tips to write your description.

- Consider using emojis:

Emojis are useful to personalize your brand. Many people are afraid to use them but they turn out to be elements of great help when it comes to giving a unique and creative touch to Instagram bios. Besides, it is proven that its colors can also help capture more attention.

- Organize the content of your bio:

As we have mentioned, the description field of an Instagram bio offers a limited number of characters. Considering this, one of the best tips is to distribute the information using spaces and phrases. This will help those who visit your profile to break it down into smaller bites and, at the same time, it will make it easier for you to highlight the most important aspects of your brand or business.

- Includes a call to action:

All marketing strategies promote adding a call to action to your content, and your Instagram bio should not escape it. To find out what to post, answer the following question: What do you want people who visit your profile to do after they have seen it? If you sell a product, you can invite them to see a catalog, for example. Everything will depend on the goal you intend to achieve.

BONUS:

-        Include your contact information.

-        Post information about work hours if it is a business.

-        Use keywords. This will not help users find you faster but they will be very useful to identify you more easily.

-        You can include a personalized link, that is, a URL address of some website.

Writing a good bio has never been so easy! Are you ready to write an outstanding and striking one that captures everyone's attention and takes your brand or business to the top?

Is Height Important In Becoming A Recording Artist Like Post Malone?

Ah, Post Malone—a man of musical mystery. In the spotlight, he is classified as a rising hip hop star and successful music producer. But what makes Post Malone mysterious is that his style of music cannot, in literal terms, be classified. Many of critics, fans and other artists have tried to solve the ongoing debate of what genre Post Malones music should be classified under. But to this date, few have come up with a reasonable definition. 

In fact, Post Malone seems to not be bound by any constraints that most successful musicians have to abide by. But what about his physical attributes? Has Post Malone’s height contributed to his success? And how tall is Post Malone anyway?

We are going to deep dive into this topic to see if height really matters when it comes to being a successful recording artist like Post Malone. 

• Why do men want to be tall?

First things first, why do men and women even place any importance on height at all? In general terms, men seem to all want to be tall and women tend to prefer men who are also tall. Being tall lends itself well when coming across as more dominate, confident and successful. It seems most men wish to be at least 6 feet tall, but the irony in here lies that the average man is actually only 5’9! But do you have to be tall to make it as a recording artist?

• How tall is Post Malone?

Post Malone tends to always create some controversy, and the same goes in the debate of how tall he really is! Some sources report that Post Malone is 6 feet tall—the desirable height that most men wish to have. But according to Post Malone’s twitter, he is in fact 6’2—taller than the worldwide average of men’s height. In fact, this would also make him taller than the average recording artist in the music industry!

• How tall is the average recording artist?

Let’s look at the other successful male recording artists. It seems they do not even come close to matching Post Malone with height. Justin Bieber is the average 5’9, Kanye West is 5’8 and Travis Scott is 5’10. 

• Does height really matter?

Your perceived height often has much more to do than just the physicality of it. Your confidence, the way you hold yourself and even what you wear can impact how tall people perceive you to be. So, in a musical superstar’s world, just because you are average height does not mean you will not appear taller when performing on a live concert stage! In a larger celebrity setting, Post Malone is actually not that tall—while taller than the average recoding artist, he is not the tallest celebrity out there! Take for example the social situation where Post Malone was partying with star NFL players. These celebrities are much larger in stature—but it was Post Malone’s charisma and confidence that made him seem to fit in with that crowd a bit better. 

While some may argue that height has helped Post Malone with his career, it is something that probably has very little to do with his actual success. His values of hard work, creativity and confidence has helped Post Malone create a persona that people around the world are drawn to. And let’s be honest, there are many celebrities that would make Post Malone appear short! So, whether Post Malone is 5’9 or 6’2—it can be argued that he would still be just as successful of a recording artist.